Date of Submission

Spring 2019

Academic Programs and Concentrations


Project Advisor 1

Stuart Levine

Abstract/Artist's Statement

The aim of this study is to measure the differences in perception of the locus of control of a target individual in two motivational scenarios and discover the effect of ethnic/non-ethnic matching conditions. Two different motivational strategies were used to assess the role of ethnic matching in perceiving other people as well as identifying with them. Rotter’s Internal External locus of control scale (I-E scale) is utilized in a novel way. Subjects were asked not to report their own control beliefs, but rather, the beliefs they perceive the target individual to hold true. The following study measures participants’ perceived locus of control of targets within two scenarios that represent either pursuit of achievement or avoidance of failure motivational strategies, that incorporates ethnic matching as an enhancer of this effect.

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