Date of Submission

Spring 2011

Academic Program

Political Studies; Spanish Studies

Advisor

Omar Encarnacion

Abstract/Artist's Statement

Given the intimate association between the right and the Pinochet regime, it was widely expected that upon the return of democracy in 1989 the right would remain marginalized in the political scene for the foreseeable future. Yet, after 20 years of uninterrupted rule by the center-left Concertación coalition the right-wing candidate, Sebastián Echenique Piñera, won the presidency in January 2010 in a run-off election against Christian Democratic candidate Eduardo Frei Ruiz-Tagle. The electoral victory of the right poses various questions as to how the right remade itself and sheds light on the internal political strategies at hand that truly made this victory possible—party renovation and refurbishing proved to the last key ingredient in the right’s path to victory. The marriage between political parties and civil society parties assumes a reinvention themselves to prove their competence and appeal.

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